With the increase of employees belonging to the millennial generation, it has become imperative to reach this market in unique and creative ways. Intimately knowing their characteristics, sets the platform for ‘marketing’ of vacancies – and this, in itself, proves to be a challenge to even the largest corporations. But certainly not an impossible task.…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
Ben Martinez is the VP for HR at HireVue and has some thoughts he wanted to share with us on the employer review site Glassdoor. He’s also passionate about great coffee which you’ll find out in this interview. Have a listen to our chat below, keep reading for a summary and don’t forget to subscribe…
Workplace diversity is about accepting and valuing all employees’ differences and encouraging them to use their unique knowledge and skills to create a stronger and more competitive organisation. A lot of corporations have already recognized the multiple benefits of workplace diversity. Employees with different backgrounds and views are more likely to produce innovative and creative…
Google over the past few years has been focused on turning itself into an artificial intelligence company. They have been implementing AI into their platforms in order to improve search results, better translate languages and offer a better overall experience. For a long time they have stayed out of recruiting, leaving the market for the likes…
Greg Reed had never heard of HomeServe before he joined. Now he claims to have the best job in the world. During his time with the company they were hit with a £30 million fee for mis-selling, had a complete change of management and the business has reinvented itself in a remarkable way with a…
This post is sponsored by Perengo – A Programmatic Recruitment Platform. Be sure to connect with their Director of Sales at the SHRM 2017 Annual Conference (June 18-20). Learn how programmatic job ads can produce results for your organization. Getting the most out of a conference requires just the right balance of planning and organization.…
Work is one of the main causes of mental health problems; One in three have experienced mental health problems at work with two-thirds of sufferers citing work as a contributing factor. This demonstrates the importance of work culture on our wellbeing, and the changes needed in the workplace to support those who are silently suffering.…
When it comes to employee trainee and development, many would argue that it’s never enough. With new technologies constantly being introduced and systems being updated its up to the employer to stay ahead of the game. A recent survey of more than 1,400 people found that almost half of them (49%) didn’t believe that their employer…
What is the value of culture in employer branding? Brian Evje helps people and organizations lead change and growth by aligning leadership, change, and organizational health. With his intense experience working with start-ups and high-growth companies, he knows a thing or two about importance of corporate culture. Have a listen to our chat below, keep reading…









