Social Media Etiquette: Everything I Know I Learned From Real Life!

With the wide adoption of social media over the last couple of years, the conversation has evolved away from “Why use social media?” to “How do you use social media?”.  A simple Google search for “social media etiquette” brings up 1,580,000 results. But do we really need all of those articles to tell us how to behave online?

Sites like LinkedIn have shifted us away from anonymous internet usage to an age of personal branding and online identity ownership. So, if our online profiles are to be taken as extensions of ourselves or at least representations of our best self, shouldn’t our actions online just be a reflection of what we are like offline?

If social media is just a new tool to achieve the same end goal – to communicate – shouldn’t the same etiquette for communicating in person or over the telephone apply? [Read more...]

Maebellyne Ventura

Maebellyne Ventura is a digital marketing professional within the recruitment industry. She is also one of the founders of Clever Biscuit, a young start-up creating simple and innovative products. Follow Maebellyne on Twitter @Maebellyne.

How to Build an Active Candidate Sourcing Strategy [6 Key Tips]

When it comes to candidate sourcing, the conversation of passive vs active candidates feels like it’s been done to death. As Greg Savage pointed out in his blog post “There’s no such thing as a passive candidate”, there are no passive or active candidates…there are just candidates.  Most people, if offered a great job would be open to listening to what you have to say.

The question should really be; does your business have a passive or an active sourcing strategy?

Don Charlton, the CEO and Founder of The Resumator, outlined some great tips and tricks in a recent webinar about building active sourcing strategies.

How do you know if your sourcing strategy is passive?  Well ask yourself some of these question:

  • Do you post jobs as standard on job boards or LinkedIn and just wait for candidates to apply?
  • Are you or your recruiters spending their days trawling through hundreds of average CV’s with no time to actively source candidates and/or build talent pipelines and communities?
  • Do you tweet a job once and then if there’s no response, decide that it doesn’t really work?
  • Do the candidates in your recruitment database just sit there whilst more and more are added?

If you answered yes to most of these questions, then yes you have a passive sourcing strategy!

Being a passive organisation when it comes to sourcing great talent, is never going to provide you with the best outcome or hit the mark at hiring the best in the business.  You’ll always be hiring the best candidates out the talent that saw your ad but not the best talent in the market.

Here are 6 ways to ensure that your sourcing strategy is ACTIVE and that people… namely candidates, are talking about you, your business and your jobs! [Read more...]

Suzanne Chadwick

Suzanne is the Digital & Sourcing Innovation Manager for HudsonRPO, AsiaPac ~ Working with organisations to develop targeted sourcing, social recruiting & engagement strategies to meet business needs.

Top 7 Career Benefits of a Strong Network

What’s your secret weapon when it comes to your career?

If you’re feeling unsure, there’s certainly one fail-proof way to impact your career for the long-term — develop and maintain a vast network of contacts. While you may have originally been prompted to build your network during your job search, a large pool of professional contacts has more to offer than just connections to job openings.

The benefits to establishing a strong network for your career are seemingly endless. Here are just a few to consider if you’re looking to boost your career with the foundation of a networking: [Read more...]

Heather R. Huhman

Heather R. Huhman is a career expert and founder & president of Come Recommended, a career and workplace education and consulting firm specializing in young professionals. 

How to Leave a Strong First Impression With Your Personal Brand [3 Ways]

Does your personal brand leave a strong first impression? Whether you are interviewing for a job, meeting potential clients and partners at a networking event, or even commenting on someone’s blog, how you use your brand to say “hello” and engage others will provide the differentiation you need to stand out.

The first impression you make goes a long way towards defining how others perceive you, and remember, we don’t get a second chance to make a first impression! Here are three ways to leave that strong first impression both online and offline. [Read more...]

Peter Sterlacci

Peter Sterlacci is known as “Japan’s personal branding pioneer" and is one of 15 Master level Certified Personal Branding Strategists in the world. His company, BeYB, is introducing a leading global personal branding methodology to on-the-move careerists in Japan. Follow Peter on Twitter @PeterSterlacci