The Many Jobs of Your Personal Brand [INFOGRAPHIC]

Our friends at Behooved have come up with this useful infographic about how personal brand does a lot of jobs around the house, including:

  1. Chief Executive Officer (CEO)
  2. Social Media Manager
  3. Publicist
  4. Sales
  5. Assistant
  6. Intern

See what you think below!

RELATED: How to Build Your Personal Brand

personal-brand-jobs

Jorgen Sundberg

The original Undercover Recruiter, after 7 years in tech recruiting Jorgen now runs Link Humans, a social media marketing agency in London.

LinkedIn and Personal Branding: What the Experts Say

We’ve all had the saying “don’t judge a book by its cover” repeated to us constantly while we were growing up. But as much as we hate to admit it, we all make judgments about people we don’t know. They aren’t necessarily negative, but we still assume things based on a person’s appearance and demeanor.

As a professional striving to grow a business, the last thing you want is for people to make a mistaken assumption about who you are. LinkedIn is the one platform where your posts are meant for people to gather information about you professionally, such as what makes you the kind of person they would want to do business with. Perfecting your personal brand on LinkedIn can be simple, as long as you devote a few minutes to it from time to time. [Read more...]

Laurence Hebberd

Laurence Hebberd is Community Manager for Link Humans in London. He also runs the Link Humans Twitter feed - @LinkHumans.

How Employee Referrals Can Impact Your Employer Brand [INFOGRAPHIC]

The infographic below, compiled by RolePoint spells out just why it’s imperative for employers to focus on fostering a positive brand if they want to find and retain the best employees. Some key stats include:

  • Companies with a defined employer brand dominate 60% of the labor market
  • Companies with an unmanaged employer brand make up only 40% of the market
  • 17% of companies with a defined employer brand saw an increase in their quality of hires

If companies want to reduce turnover and improve hiring, they’ve got to start with themselves. Check out more stats on the importance of a strong employer brand in the infographic below. [Read more...]

Guest Blogger

This post is written by a guest blogger. If you are interested in submitting a guest post, check out our Guest Post Guidelines - we look forward to hearing from you!

Why Your Personal Brand Needs Color

Whether it is Tiffany’s robin’s-egg blue box, UPS’ brown trucks, Coke’s red cans, or the Tour de France’s yellow jersey, we immediately identify with these brands by their color. Just as companies brand themselves with color, your personal brand needs color. Your brand colors become part of the visual vocabulary that makes an immediate and lasting impression on those around you. [Read more...]

Peter Sterlacci

Peter Sterlacci is known as “Japan’s personal branding pioneer" and is one of 15 Master level Certified Personal Branding Strategists in the world. His company, BeYB, is introducing a leading global personal branding methodology to on-the-move careerists in Japan. Follow Peter on Twitter @PeterSterlacci