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This article is sponsored by LinkedIn.

We’re calling on UK recruiters to find out what they want to master in 2016

Ready to hear something surprising? Last month, at LinkedIn’s Talent Connect in London, Tanya Staples of Lynda.com highlighted a startling statistic: the useful shelf life of skills and knowledge has shrunk to just five years.

The world can change an awful lot in five years, and the challenge of keeping skills up to scratch and relevant gets harder and harder. It’s no surprise to find that recruiters are struggling to keep their own skills in sync with rapid digital and social disruption.

We know this is a problem. In recent research, recruiters told us that not having access to the latest tools and techniques needed to do their job has a big impact on the speed of the hiring process. With one in three UK recruiters not taking full advantage of available insights into the existing skills in the workforce to inform recruitment strategies, this problem is a common one.

And as we all know, when the brakes are put on time-to-hire, the business suffers poor morale, lower productivity, and slower growth as a result.  

Tell us your skills goals for some expert advice

From today, we’re inviting the UK’s recruitment professionals to tell us what social recruiting skills they’re looking to master in the year ahead. Head over to our @HireOnLinkedIn Twitter handle – or leave a question in the comments below this article – and tell us exactly what new techniques would best help your business success in 2016 using the hashtag #RecruitingSkills.

Whether it’s how to build relationships with passive candidates, how to make the most of data in your recruitment strategies, or how to sharpen up your employer brand online, let us know. We’ll be picking some of the most popular suggestions and working with our team of in-house experts to provide some tailored advice on how you can set yourself up for success in 2016.

Watch this space to find out what challenges your colleagues in the recruitment profession want to tackle in 2016.

Author: Chris Brown is Director of LinkedIn Talent Solutions UK.


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