Facebook better than LinkedIn for recruitment? Never surely?!
Well, it’s time for another social job seeker study from our friends at Jobvite who have surveyed 2,108 adults, 1,266 of them were in jobs, on how they feel about their careers.
Jobseekers in 2012 clearly understand the importance of social networking when it comes to connecting with employers. Facebook remains the favoured platform for job hunting, but Twitter and LinkedIn both showed spikes in candidate usage. And Recruiters spoke up about the value they place on these social profiles when screening applicants. These results seem to demonstrate that, with the prevalence of people looking to find new work, candidates and employers alike recognise the tremendous opportunities presented by social media – and the impact social networks can have on job seeking success.
Notable takeaways (from the survey):
- 86% of recruiters said they view potential candidates social media profiles
- 24% of job seekers were asked for their social media information in job interviews
- 52 % of job seekers use Facebook to help find work in 2012, up from 48 percent in 2011
- 38 % use LinkedIn to help find work in 2012, compared to 30 percent in 2011