The Undercover Recruiter

How Did Unilever Reach 500,000 Followers on LinkedIn? [VIDEO]

You can watch an interview with Paul Maxin, Global Resourcing Director of Unilever, where he talks about their social recruitment strategy.

Takeaways:

Unilever have over 500,000 followers on LinkedIn – making them the ninth most-liked company in the world.
Their Facebook page has over 200,000 likes – aggregating fans from across the world.
Unilever use YouTube more than Twitter – with over 20 branded channels for the relevant countries.

You can read more about Unilever’s social recruitment strategy in the case study on the Link Humans blog – click here to read, or watch the interview with Paul below: [Read more...]

Jorgen Sundberg

The original Undercover Recruiter, after 7 years in tech recruiting Jorgen now runs Link Humans, a social media marketing agency in London.

Filed Under: Case Study, Recruitment, Social Media, Video Tagged With: Director, global, Maxin, Paul, Paul Maxin, resourcing, Unilever

How Jagex Games Studio Saved £1 Million in Recruitment Fees

Jagex stands as the UK’s largest independent games studio employing over 550 skilled professionals. This achievement requires a state of the art recruitment strategy and a recruitment team ‘hard-wired’ in to the global talent pool.

We believe that our world-class online representation through social media channels, a comprehensive global events calendar, our refined and personable careers site and our highly trained industry specific recruitment team have made us one of the pioneers of truly successfully direct talent sourcing. [Read more...]

Guest Blogger

This post is written by a guest blogger. If you are interested in submitting a guest post, check out our Guest Post Guidelines - we look forward to hearing from you!

Filed Under: Case Study, Recruitment, Social Media, Tech Tagged With: candidate experience, case study, fees, Jagex, million, recruitment

How to Innovate in Recruitment

There was a wonderful piece in the satirical news site The Onion recently about the recent SXSW conference in the USA. The piece claimed that the word “innovation” had already been said 650,000 times, and drily noted the complete absence of phrases such as “investment model” and “practical business strategy“. When people think of innovation, they think of inventions such as the iPhone, or high-tech startups in Silicon Valley. This aura surrounding the concept of innovation, particularly the idea that it means doing something unique or radical, had led some recruiters that I know of to believe that innovation is impossible in recruitment. However, this certainly isn’t the case! By applying critical analysis to innovation management, I will show how agencies can become innovative. [Read more...]

Andrew Fairley

Andrew Fairley has spent the last 2 years as a Recruitment Consultant, working with clients from SMEs to blue-chips, sourcing IT staff. He is currently taking an MA in Management at the University of York. You can find him on Twitter or LinkedIn.

Filed Under: Business, Case Study, HR, Life Skills, LinkedIn, Productivity, Professional, Recruitment Tagged With: change, competencies, empowerment, guru, innovation, innovation framework, kaizen, recruitment, Strategy, trade-offs

Why Competing on Price is Bad – For Everyone!

If you’ve been hiding under a rock for the last couple of months, the news of the Tesco horsemeat scandal may have passed you by. If not, then you’re aware that a large number of FMCG retailers have been suffering supply chain issues where horsemeat has been found in beef products. Although this is a complex issue, a simple explanation is that FMCG retailers, in an effort to protect and enhance their profit margins (which are typically low), have been squeezing prices paid to their suppliers, which pressured their suppliers to cut their own costs. As a result, they sourced their meat from cheaper suppliers in the supply network, and somewhere along the line a load of cheap horsemeat got sold as beef. [Read more...]

Andrew Fairley

Filed Under: Business, Case Study, HR, Money, Recruitment, Reputation Tagged With: break-even, break-even point, competition, competitive, contingency, cost, cost analysis, Economy, price, recruiters, recruitment, recruitment agency