Which Are You: Vanilla or Jamoca Almond Fudge?

You want to be memorable, genuine, sincere, likable, maybe even the real deal, but you don’t want to divulge too much personal stuff. If your online profiles and summaries are lacking flavor, you may be missing out on opportunities. So what is the right recipe for a tantalizing impression? [Read more...]

Hannah Morgan

Hannah Morgan provides no-nonsense help for new job seekers. She provides advice and serves as a guide to traverse the treacherous terrain of today's economy by focusing on pro-active strategies for job search and leveraging social networks. Career Sherpa is one of many outlets where Hannah shares her information. Follow Hannah on Twitter @careersherpa!

How to Build Your Personal Brand [10 Simple Steps]

So you want to uncover, communicate, and manage your personal brand. Sounds like a rather large task, but by following these 10 steps you will build a powerful personal brand that will attract the right people and open up opportunities that would have passed you by. [Read more...]

Peter Sterlacci

Peter Sterlacci is known as “Japan’s personal branding pioneer" and is one of 15 Master level Certified Personal Branding Strategists in the world. His company, BeYB, is introducing a leading global personal branding methodology to on-the-move careerists in Japan. Follow Peter on Twitter @PeterSterlacci

Why Your Personal Brand Needs Color

Whether it is Tiffany’s robin’s-egg blue box, UPS’ brown trucks, Coke’s red cans, or the Tour de France’s yellow jersey, we immediately identify with these brands by their color. Just as companies brand themselves with color, your personal brand needs color. Your brand colors become part of the visual vocabulary that makes an immediate and lasting impression on those around you. [Read more...]

Peter Sterlacci

Peter Sterlacci is known as “Japan’s personal branding pioneer" and is one of 15 Master level Certified Personal Branding Strategists in the world. His company, BeYB, is introducing a leading global personal branding methodology to on-the-move careerists in Japan. Follow Peter on Twitter @PeterSterlacci

How to Use QR Codes for Personal Branding Effectively [5 Tips]

QR codes – small, black and white square barcodes (or large, colourful fancy barcodes, depending on your brand), are codes that can be scanned using your smartphone to display a whole host of information about your business, and more importantly, your brand. QR codes used to be used exclusively by high-end businesses, but they are now so easy to create and distribute, they can now be used by small businesses and individuals alike. But QR codes are not effective unless you use them properly, so follow the tips below to effectively integrate and make the most of QR codes for your personal brand. [Read more...]

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